美丽的谎言?Air Jordan 1「Banned」广告背后真实的故事
你所钟爱的 Air Jordan 1「Banned」故事或许只是一场营销。
1985 年诞生的 Air Jordan 1 作为 Jordan Brand 开山之作及球鞋史上不可或缺的一员,马上将迎来它的 30 周岁生辰,不过近日国外知名球鞋网站 SOLE COLLECTOR 却很“不识时务”地把 Air Jordan 1 的一个谎言揭穿了。
关于 Air Jordan 1 的最经典佳话,莫过于 Michael Jordan 为了在 NBA 赛场上穿上代表芝加哥公牛队的黑/红配色版本而被 NBA 联盟每晚罚 5000 美元,「Banned」的故事和配色名称也由此而来。而这个故事的真实版本日前已被 SOLE COLLECTOR 披露出来,真正被 Banned 的鞋款其实是 Michael Jordan 在拥有 Air Jordan 1 之前一直穿着的 Nike Air Ship 黑红配色,而非我们熟知的 Air Jordan 1「Banned」版本;正好善于市场营销的 Nike 巧用了这一个美丽的小误会,造就了一个流传了 30 年的有趣故事。在经历长时间和多方面求证后的这个 Air Jordan 1「Banned」故事真相有理有据,竟让我们无言以对。
那么是 Nike 一直欺骗了我们吗?正确来说只是时势造英雄而已。
来源SOLE
( ! ) Warning: include_once(/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/../vendor/autoload.php): Failed to open stream: No such file or directory in /mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php on line 19 | ||||
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Call Stack | ||||
# | Time | Memory | Function | Location |
1 | 0.0000 | 357696 | {main}( ) | .../index.php:0 |
2 | 0.0000 | 358056 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-blog-header.php ) | .../index.php:17 |
3 | 0.1008 | 6740800 | require_once( '/mnt/deploy.bak/test.nowre.com/web/wp-includes/template-loader.php ) | .../wp-blog-header.php:19 |
4 | 0.1067 | 6745400 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/single.php ) | .../template-loader.php:106 |
5 | 0.1472 | 7031080 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-singles/image.php ) | .../single.php:47 |
6 | 0.1507 | 7014240 | get_template_part( $slug = 'template-parts/content', $name = 'title-content-share', $args = ??? ) | .../image.php:12 |
7 | 0.1507 | 7014832 | locate_template( $template_names = [0 => 'template-parts/content-title-content-share.php', 1 => 'template-parts/content.php'], $load = TRUE, $load_once = FALSE, $args = [] ) | .../general-template.php:204 |
8 | 0.1507 | 7014992 | load_template( $_template_file = '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php', $load_once = FALSE, $args = [] ) | .../template.php:718 |
9 | 0.1507 | 7015272 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php ) | .../template.php:785 |
10 | 0.1522 | 7091832 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php ) | .../content-title-content-share.php:4 |
( ! ) Warning: include_once(): Failed opening '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/../vendor/autoload.php' for inclusion (include_path='.:/usr/share/php') in /mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php on line 19 | ||||
---|---|---|---|---|
Call Stack | ||||
# | Time | Memory | Function | Location |
1 | 0.0000 | 357696 | {main}( ) | .../index.php:0 |
2 | 0.0000 | 358056 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-blog-header.php ) | .../index.php:17 |
3 | 0.1008 | 6740800 | require_once( '/mnt/deploy.bak/test.nowre.com/web/wp-includes/template-loader.php ) | .../wp-blog-header.php:19 |
4 | 0.1067 | 6745400 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/single.php ) | .../template-loader.php:106 |
5 | 0.1472 | 7031080 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-singles/image.php ) | .../single.php:47 |
6 | 0.1507 | 7014240 | get_template_part( $slug = 'template-parts/content', $name = 'title-content-share', $args = ??? ) | .../image.php:12 |
7 | 0.1507 | 7014832 | locate_template( $template_names = [0 => 'template-parts/content-title-content-share.php', 1 => 'template-parts/content.php'], $load = TRUE, $load_once = FALSE, $args = [] ) | .../general-template.php:204 |
8 | 0.1507 | 7014992 | load_template( $_template_file = '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php', $load_once = FALSE, $args = [] ) | .../template.php:718 |
9 | 0.1507 | 7015272 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php ) | .../template.php:785 |
10 | 0.1522 | 7091832 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php ) | .../content-title-content-share.php:4 |
( ! ) Fatal error: Uncaught Error: Class "Endroid\QrCode\QrCode" not found in /mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php on line 21 | ||||
---|---|---|---|---|
( ! ) Error: Class "Endroid\QrCode\QrCode" not found in /mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php on line 21 | ||||
Call Stack | ||||
# | Time | Memory | Function | Location |
1 | 0.0000 | 357696 | {main}( ) | .../index.php:0 |
2 | 0.0000 | 358056 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-blog-header.php ) | .../index.php:17 |
3 | 0.1008 | 6740800 | require_once( '/mnt/deploy.bak/test.nowre.com/web/wp-includes/template-loader.php ) | .../wp-blog-header.php:19 |
4 | 0.1067 | 6745400 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/single.php ) | .../template-loader.php:106 |
5 | 0.1472 | 7031080 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-singles/image.php ) | .../single.php:47 |
6 | 0.1507 | 7014240 | get_template_part( $slug = 'template-parts/content', $name = 'title-content-share', $args = ??? ) | .../image.php:12 |
7 | 0.1507 | 7014832 | locate_template( $template_names = [0 => 'template-parts/content-title-content-share.php', 1 => 'template-parts/content.php'], $load = TRUE, $load_once = FALSE, $args = [] ) | .../general-template.php:204 |
8 | 0.1507 | 7014992 | load_template( $_template_file = '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php', $load_once = FALSE, $args = [] ) | .../template.php:718 |
9 | 0.1507 | 7015272 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php ) | .../template.php:785 |
10 | 0.1522 | 7091832 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php ) | .../content-title-content-share.php:4 |