时尚
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Oct 23, 2018
by Didi Hu
不忘初心，欧洲新贵 DMCkal 落定米兰作为首发
每一个人都是靠词语和符号来认识世界的，自然的，不少品牌通过标志的形象来建立消费者的认知和品牌的身份认同，好的图形标志不但在艺术设计方面做到了不可替代，甚至带出了品牌的性格和情感。举个非常 “明显” 的例子，当你看到《Thrasher》的火焰就能和 “Skate and Destory” 的硬核精神作联系…
对于新晋品牌来说，首先进入大众记忆中的元素少不了其标志图案。不久前刚横空出世的街头品牌 DMCkal 就选择了 “蝴蝶” 来表达：
DMC 即 “Discover Mental Club”，主理人将自己比做一只翩翩起舞的蝴蝶，游历于世界各地、浸入多元文化，通过简约的设计理念带来其中的感悟，并探索着最初的自己。DMC 想表达的理念自然而然地产生后，这份属于 DMCkal 的精神，如今也希望得到各位的认可。
在 INNERSECT 的支持下，Bloody Osiris 主理的品牌 Jerome Jhamal 及 DMCkal 便在纽约举办了首场线下 POP-UP，据说人满为患的程度还惊动了纽约 CT…
随后 Jerome Jhamal 带着系列产品到上海进行了 POP-UP，DMCkal 也一同前往展示了全新概念性单品：
「Location 系列」作为一个特别的存在将不断在世界各地发声，继在纽约首次露面后，「Butterfly 主线系列」以及「Butterfly 胶囊系列」在内，已经得到各个圈内人士的支持。
作为 Off-White™ 和 Travis Scott 造型师的 Bloody Osiris，也直言不讳道，“Welcome 2 the bloody family !”
DMCkal 团队顺势定于 10 月 26 日至 28 日做正式的首次发售活动，选址欧洲时尚之都米兰，为了体现 DMCkal 想要表达的文化冲击理念，此次结合在米兰 Duomo 大教堂区域艺术气氛浓烈的 Art Center 画廊举办，街头与艺术的潮流将再一次美妙融合，活动将带来全新的 「Location 系列」Milan 限定以及「Butter6ly 胶囊系列」。
在开业第一天，DMCkal 诚意邀请到好友 A$AP Mob 团队中的 Rapper A$AP TyY、英国 Z 世代潮流代表 Gully Guy Leo、意大利潮流先锋 Federico Schwartz 助阵，并且得到了 INNERSECT 与 Stream Italy 的强力加持。
Gully Guy Leo（图片来源：Highsnobiety）
Federico Schwartz（图片来源：Google）
我们也将在 10 月的最后一个周末，去往米兰见证街头品牌 DMCkal 的全新系列以及首次发售，另外还将带来以上三位中其中一位的专访，你期待是谁呢？
DMCkal POP-UP STORE
时间：10 月 26 日，下午 3 点至 9 点；10 月 27、28日，上午 11 点至下午 7 点
地址：Via Lupetta, 3, 20123 Milano MI, 意大利
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| Call Stack |
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| # | Time | Memory | Function | Location |
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| 1 | 0.0000 | 356456 | {main}( ) | .../index.php:0 |
| 2 | 0.0000 | 356816 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-blog-header.php ) | .../index.php:17 |
| 3 | 0.1065 | 6751768 | require_once( '/mnt/deploy.bak/test.nowre.com/web/wp-includes/template-loader.php ) | .../wp-blog-header.php:19 |
| 4 | 0.1131 | 6755456 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/single.php ) | .../template-loader.php:106 |
| 5 | 0.1567 | 7012496 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-singles/image.php ) | .../single.php:47 |
| 6 | 0.1604 | 7001296 | get_template_part( $slug = 'template-parts/content', $name = 'title-content-share', $args = ??? ) | .../image.php:12 |
| 7 | 0.1604 | 7001888 | locate_template( $template_names = [0 => 'template-parts/content-title-content-share.php', 1 => 'template-parts/content.php'], $load = TRUE, $load_once = FALSE, $args = [] ) | .../general-template.php:204 |
| 8 | 0.1604 | 7002048 | load_template( $_template_file = '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php', $load_once = FALSE, $args = [] ) | .../template.php:718 |
| 9 | 0.1605 | 7002328 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php ) | .../template.php:785 |
| 10 | 0.1678 | 7136088 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php ) | .../content-title-content-share.php:4 |
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| Call Stack |
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| # | Time | Memory | Function | Location |
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| 1 | 0.0000 | 356456 | {main}( ) | .../index.php:0 |
| 2 | 0.0000 | 356816 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-blog-header.php ) | .../index.php:17 |
| 3 | 0.1065 | 6751768 | require_once( '/mnt/deploy.bak/test.nowre.com/web/wp-includes/template-loader.php ) | .../wp-blog-header.php:19 |
| 4 | 0.1131 | 6755456 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/single.php ) | .../template-loader.php:106 |
| 5 | 0.1567 | 7012496 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-singles/image.php ) | .../single.php:47 |
| 6 | 0.1604 | 7001296 | get_template_part( $slug = 'template-parts/content', $name = 'title-content-share', $args = ??? ) | .../image.php:12 |
| 7 | 0.1604 | 7001888 | locate_template( $template_names = [0 => 'template-parts/content-title-content-share.php', 1 => 'template-parts/content.php'], $load = TRUE, $load_once = FALSE, $args = [] ) | .../general-template.php:204 |
| 8 | 0.1604 | 7002048 | load_template( $_template_file = '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php', $load_once = FALSE, $args = [] ) | .../template.php:718 |
| 9 | 0.1605 | 7002328 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php ) | .../template.php:785 |
| 10 | 0.1678 | 7136088 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php ) | .../content-title-content-share.php:4 |
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| Call Stack |
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| # | Time | Memory | Function | Location |
|---|
| 1 | 0.0000 | 356456 | {main}( ) | .../index.php:0 |
| 2 | 0.0000 | 356816 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-blog-header.php ) | .../index.php:17 |
| 3 | 0.1065 | 6751768 | require_once( '/mnt/deploy.bak/test.nowre.com/web/wp-includes/template-loader.php ) | .../wp-blog-header.php:19 |
| 4 | 0.1131 | 6755456 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/single.php ) | .../template-loader.php:106 |
| 5 | 0.1567 | 7012496 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-singles/image.php ) | .../single.php:47 |
| 6 | 0.1604 | 7001296 | get_template_part( $slug = 'template-parts/content', $name = 'title-content-share', $args = ??? ) | .../image.php:12 |
| 7 | 0.1604 | 7001888 | locate_template( $template_names = [0 => 'template-parts/content-title-content-share.php', 1 => 'template-parts/content.php'], $load = TRUE, $load_once = FALSE, $args = [] ) | .../general-template.php:204 |
| 8 | 0.1604 | 7002048 | load_template( $_template_file = '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php', $load_once = FALSE, $args = [] ) | .../template.php:718 |
| 9 | 0.1605 | 7002328 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php ) | .../template.php:785 |
| 10 | 0.1678 | 7136088 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php ) | .../content-title-content-share.php:4 |
