球鞋 . 生活
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Jan 24, 2018
by Lin
点燃冬日激情,PENSOLE x EDCO 联名鞋款首发仪活动完美落幕
冬日的北京,气温已经来到冰点以下。不过对于广大的北京朋友来说,气温并不足以成为出行的绊脚石。此番,EDCO 在北京 798 艺术区策划了一场异常火热的球鞋首发活动! 创意发售展示空间 Destroyer Box 空降北京,机能酷风席卷寒冬!
大家可能对 EDCO 这个品牌还有些陌生,但在机能时尚领域,EDCO 早已崭露头角!EDCO 专注于户外⽤品,成立于 2013 年,是新时代体育户外用品品牌公司的代表。目前,EDCO 的形象已经在国内市场符号化,⾏业内称呼为“小三角”,而 EDCO 的消费者则被称为“三角客”。品牌致力于打造与传统户外品牌差异化的设计风格,引领全新的运动、轻户外、机能性潮流的生活方式。
本次互动 EDCO 也联手 NOWRE 等多家媒体及业内合作伙伴共同打造,微博、微信等平台也进行了全方位的宣传造势,创意空间 Destroyer Box 的空降更是前所未有,多方协作发力,北京的粉丝朋友们也终于有机会近距离的感受到了“小三角”的魅力!
而此次活动所发售鞋款更是来头不小,其正是“球鞋世界杯” WSC(World Sneaker Championship) 世界球鞋设计大赛获奖鞋——PENSOLE x EDCO 鞋款,鞋款由华人设计师丁力设计,并创造了中国设计师参赛以来最好名次。设计师丁力的成功,也证明了中国设计在世界球鞋设计领域上的实力不容小觑!
自活动发布以来,粉丝关注度很高,活动当天现场更是异常火爆。作为活动的主会场,Destroyer Box 夺人眼球,整体造型未来感十足,布局展示也是机能硬核!参与其中的粉丝兴趣爆棚,偶然经过的路人也难免驻足!说他是当天 798 的旋风中心丝毫不为过!
Destroyer Box 的二层则为当天出席活动的嘉宾、媒体与KOL创造了一个新鲜的体验空间!主办方提供了 EDCO 机能鞋盒供出席嘉宾及媒体进行涂鸦体验,创作的过程难免迸发灵感的火花,面对本身就酷劲十足的机能鞋盒,嘉宾们更是发挥了自己的无边创造力,最终成品精彩非常!
活动现场更是请到了知名 DJ 助兴,远观 Destroyer Box,更像是劲爆夜场的中心舞台,热力半径难以估计!
接下来到了活动的重中之重:鞋款发售环节!前面也提到了,EDCO 与球鞋设计学院 PENSOLE 联手,将世界球鞋设计大赛优秀获奖设计师丁力天马行空的创意变成了实物。等待已久的粉丝蜂拥而至,发售场面一度失控!
而作为本次活动现场粉丝的一大福利,则是所购得球鞋鞋盒是EDCO与国内最大、最权威的球鞋媒体联手打造的限量联名鞋盒。鞋盒肩带烫金工艺呈现 “EDCO ×WDYWTD” 联名标识,另有隐藏小礼品《SOLE履程》胸针奉送,诚意与意义爆棚!
对于现场参与活动的大众粉丝,EDCO 也是有好礼相送,扫码进场的粉丝有机会在三轮抽奖中获得 EDCO 机能鞋盒、PENSOLE x EDCO 鞋款、或是由知名球鞋定制团队 AJ 制造打造的限量T恤!而对于现场购买鞋款的粉丝,更是有机会获得由知名涂鸦团队 400ML 打造的专属鞋盒,技能与艺术碰撞,加上超限量的身份,可以说是毫无对手!
此次 EDCO 打造的 Destroyer Box 空降北京,使得粉丝可以近距离接触“小三角”,也是 EDCO 布局的的重要一步。在不久之后,更多城市将会见到 EDCO 的身影,运动、轻户外的机能风也更加广泛地蔓延,说不定你所在的城市,就是“小三角”的下一个据点!你准备好了么!?
( ! ) Warning: include_once(/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/../vendor/autoload.php): Failed to open stream: No such file or directory in /mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php on line 19 |
Call Stack |
# | Time | Memory | Function | Location |
1 | 0.0000 | 357760 | {main}( ) | .../index.php:0 |
2 | 0.0000 | 358120 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-blog-header.php ) | .../index.php:17 |
3 | 0.1231 | 6752168 | require_once( '/mnt/deploy.bak/test.nowre.com/web/wp-includes/template-loader.php ) | .../wp-blog-header.php:19 |
4 | 0.1297 | 6756176 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/single.php ) | .../template-loader.php:106 |
5 | 0.1716 | 7011152 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-singles/image.php ) | .../single.php:47 |
6 | 0.1755 | 7001128 | get_template_part( $slug = 'template-parts/content', $name = 'title-content-share', $args = ??? ) | .../image.php:12 |
7 | 0.1755 | 7001720 | locate_template( $template_names = [0 => 'template-parts/content-title-content-share.php', 1 => 'template-parts/content.php'], $load = TRUE, $load_once = FALSE, $args = [] ) | .../general-template.php:204 |
8 | 0.1755 | 7001880 | load_template( $_template_file = '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php', $load_once = FALSE, $args = [] ) | .../template.php:718 |
9 | 0.1755 | 7002160 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php ) | .../template.php:785 |
10 | 0.1819 | 7125576 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php ) | .../content-title-content-share.php:4 |
( ! ) Warning: include_once(): Failed opening '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/../vendor/autoload.php' for inclusion (include_path='.:/usr/share/php') in /mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php on line 19 |
Call Stack |
# | Time | Memory | Function | Location |
1 | 0.0000 | 357760 | {main}( ) | .../index.php:0 |
2 | 0.0000 | 358120 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-blog-header.php ) | .../index.php:17 |
3 | 0.1231 | 6752168 | require_once( '/mnt/deploy.bak/test.nowre.com/web/wp-includes/template-loader.php ) | .../wp-blog-header.php:19 |
4 | 0.1297 | 6756176 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/single.php ) | .../template-loader.php:106 |
5 | 0.1716 | 7011152 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-singles/image.php ) | .../single.php:47 |
6 | 0.1755 | 7001128 | get_template_part( $slug = 'template-parts/content', $name = 'title-content-share', $args = ??? ) | .../image.php:12 |
7 | 0.1755 | 7001720 | locate_template( $template_names = [0 => 'template-parts/content-title-content-share.php', 1 => 'template-parts/content.php'], $load = TRUE, $load_once = FALSE, $args = [] ) | .../general-template.php:204 |
8 | 0.1755 | 7001880 | load_template( $_template_file = '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php', $load_once = FALSE, $args = [] ) | .../template.php:718 |
9 | 0.1755 | 7002160 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php ) | .../template.php:785 |
10 | 0.1819 | 7125576 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php ) | .../content-title-content-share.php:4 |
( ! ) Fatal error: Uncaught Error: Class "Endroid\QrCode\QrCode" not found in /mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php on line 21 |
( ! ) Error: Class "Endroid\QrCode\QrCode" not found in /mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php on line 21 |
Call Stack |
# | Time | Memory | Function | Location |
1 | 0.0000 | 357760 | {main}( ) | .../index.php:0 |
2 | 0.0000 | 358120 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-blog-header.php ) | .../index.php:17 |
3 | 0.1231 | 6752168 | require_once( '/mnt/deploy.bak/test.nowre.com/web/wp-includes/template-loader.php ) | .../wp-blog-header.php:19 |
4 | 0.1297 | 6756176 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/single.php ) | .../template-loader.php:106 |
5 | 0.1716 | 7011152 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-singles/image.php ) | .../single.php:47 |
6 | 0.1755 | 7001128 | get_template_part( $slug = 'template-parts/content', $name = 'title-content-share', $args = ??? ) | .../image.php:12 |
7 | 0.1755 | 7001720 | locate_template( $template_names = [0 => 'template-parts/content-title-content-share.php', 1 => 'template-parts/content.php'], $load = TRUE, $load_once = FALSE, $args = [] ) | .../general-template.php:204 |
8 | 0.1755 | 7001880 | load_template( $_template_file = '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php', $load_once = FALSE, $args = [] ) | .../template.php:718 |
9 | 0.1755 | 7002160 | require( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php ) | .../template.php:785 |
10 | 0.1819 | 7125576 | include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php ) | .../content-title-content-share.php:4 |