紧随侃爷脚步试水周边商品品牌化，Justin Bieber 打造《Purpose》 Pop-Up Store

明星跟粉丝，一个愿打一个愿挨；再加上当下对街头时装的广泛需求，赚钱这事妥妥的。

诸位应该都还记得上月 Kanye West 开展 “Pablo” 限定店狂卷 100 万美金的辉煌战绩。最近我们的小天王 Justin Bieber 也聪明的借鉴了这一做法，在前两日打造了《Purpose》 Pop-Up Store 用以贩卖自己 “Purpose Tour” 全球巡演的周边商品。本次的部分单品设计 Bieber 还特地找来自己日常非常喜爱的 Fear of God 的设计师 Jerry Lorenzo 一同打造，在风格和字体上都能找到借鉴侃爷的影子；宽松的剪裁和稍长的版型也巧妙迎合了大热的街头时装元素。与预期一致，拥有庞大粉丝基础的 Bieber 的这次为期两天的 Pop-Up Store 也引发了壮观的排队盛况，可谓成功。前有 Kanye 后有 Bieber，在明星周边商品逐渐品牌化的道路上，以后势必会有更多人加入。毕竟需求这么大的 “圈钱” 好事，谁不愿意来试试呢？

( ! ) Warning: include_once(/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/../vendor/autoload.php): Failed to open stream: No such file or directory in /mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php on line 19
Call Stack
#	Time	Memory	Function	Location
1	0.0000	356408	{main}( )	.../index.php:0
2	0.0000	356768	require( '/mnt/deploy.bak/test.nowre.com/web/wp-blog-header.php )	.../index.php:17
3	0.0996	6743560	require_once( '/mnt/deploy.bak/test.nowre.com/web/wp-includes/template-loader.php )	.../wp-blog-header.php:19
4	0.1055	6748496	include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/single.php )	.../template-loader.php:106
5	0.1457	7006752	include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-singles/gallery.php )	.../single.php:44
6	0.1460	7007160	get_template_part( $slug = 'template-parts/content', $name = 'title-content-share', $args = ??? )	.../gallery.php:17
7	0.1460	7007752	locate_template( $template_names = [0 => 'template-parts/content-title-content-share.php', 1 => 'template-parts/content.php'], $load = TRUE, $load_once = FALSE, $args = [] )	.../general-template.php:204
8	0.1460	7007912	load_template( $_template_file = '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php', $load_once = FALSE, $args = [] )	.../template.php:718
9	0.1460	7008192	require( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php )	.../template.php:785
10	0.1476	7083528	include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php )	.../content-title-content-share.php:4

( ! ) Warning: include_once(): Failed opening '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/../vendor/autoload.php' for inclusion (include_path='.:/usr/share/php') in /mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php on line 19
Call Stack
#	Time	Memory	Function	Location
1	0.0000	356408	{main}( )	.../index.php:0
2	0.0000	356768	require( '/mnt/deploy.bak/test.nowre.com/web/wp-blog-header.php )	.../index.php:17
3	0.0996	6743560	require_once( '/mnt/deploy.bak/test.nowre.com/web/wp-includes/template-loader.php )	.../wp-blog-header.php:19
4	0.1055	6748496	include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/single.php )	.../template-loader.php:106
5	0.1457	7006752	include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-singles/gallery.php )	.../single.php:44
6	0.1460	7007160	get_template_part( $slug = 'template-parts/content', $name = 'title-content-share', $args = ??? )	.../gallery.php:17
7	0.1460	7007752	locate_template( $template_names = [0 => 'template-parts/content-title-content-share.php', 1 => 'template-parts/content.php'], $load = TRUE, $load_once = FALSE, $args = [] )	.../general-template.php:204
8	0.1460	7007912	load_template( $_template_file = '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php', $load_once = FALSE, $args = [] )	.../template.php:718
9	0.1460	7008192	require( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php )	.../template.php:785
10	0.1476	7083528	include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php )	.../content-title-content-share.php:4

( ! ) Fatal error: Uncaught Error: Class "Endroid\QrCode\QrCode" not found in /mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php on line 21
( ! ) Error: Class "Endroid\QrCode\QrCode" not found in /mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php on line 21
Call Stack
#	Time	Memory	Function	Location
1	0.0000	356408	{main}( )	.../index.php:0
2	0.0000	356768	require( '/mnt/deploy.bak/test.nowre.com/web/wp-blog-header.php )	.../index.php:17
3	0.0996	6743560	require_once( '/mnt/deploy.bak/test.nowre.com/web/wp-includes/template-loader.php )	.../wp-blog-header.php:19
4	0.1055	6748496	include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/single.php )	.../template-loader.php:106
5	0.1457	7006752	include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-singles/gallery.php )	.../single.php:44
6	0.1460	7007160	get_template_part( $slug = 'template-parts/content', $name = 'title-content-share', $args = ??? )	.../gallery.php:17
7	0.1460	7007752	locate_template( $template_names = [0 => 'template-parts/content-title-content-share.php', 1 => 'template-parts/content.php'], $load = TRUE, $load_once = FALSE, $args = [] )	.../general-template.php:204
8	0.1460	7007912	load_template( $_template_file = '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php', $load_once = FALSE, $args = [] )	.../template.php:718
9	0.1460	7008192	require( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-title-content-share.php )	.../template.php:785
10	0.1476	7083528	include( '/mnt/deploy.bak/test.nowre.com/web/wp-content/themes/nowre_2023/template-parts/content-share.php )	.../content-title-content-share.php:4

紧随侃爷脚步试水周边商品品牌化，Justin Bieber 打造 《Purpose》 Pop-Up Store

紧随侃爷脚步试水周边商品品牌化，Justin Bieber 打造《Purpose》 Pop-Up Store